MYSTERY SHOPPERS SERVICE
Thank you for considering Linda Lipsky Restaurant Consultants, Inc. as a source of Mystery Shoppers. Here you will find information about our Overnight Guest, Bar and Dining Room Mystery Shoppers programs. With the increasing importance of customer service when choosing a location to stay, dine or drink in, these evaluations are becoming even more popular. The demand for Mystery Shoppers continues to increase due to the fact that it is the only service an owner or manager can not possibly perform in their own restaurant, bar, club or hotel. Here are a few more details about the program.
WARNING: THERE ARE SPIES IN YOUR HOTEL, BAR, CLUB AND RESTAURANT.
They may look like ordinary customers, but every day, they perform incognito surveillance work — uncovering bartenders playing “partners” with their cash drawers, inattentive hostesses, food-stained menus, crumb-covered chairs and floors, dirty silverware, lipstick-rimmed wine glasses, inaccurate drink prices, free drinks for personal friends, missed sales opportunities, incompetent service and poorly presented entrées.
Sometimes, these spies react quietly to their discoveries simply by not returning to the restaurant. But, then there’s that one customer, will lots of industry contacts – who could expose these shortcomings to the entire world! (DID YOU KNOW… that customers generally tell 10 people about their bad experiences at restaurants and only 3 people about their positive experiences !?!)
Every month, Linda Lipsky Restaurant Consultants, Inc. performs Mystery Shoppers for a variety of hospitality clients including night clubs, taverns, individual restaurants, restaurant chains and hotels throughout. These detailed narrative reports, delivered within one week of the visit, include information regarding:
AN OVERVIEW OF EACH REPORT TYPE –
BAR MYSTERY SHOPPERS
Evaluators on premise for a minimum of 2 hours. It is possible to visit more than one bar if the pricing structure at each bar is identical. We would need a complete liquor, beer and wine price list and information regarding pouring specs and promotional discount programs. Our goal is to evaluate bartender integrity, service quality, value, presentation and salesmanship.
REPORT FEE, plus travel, food, beverage and gratuity
DINING ROOM MYSTERY SHOPPERS
Evaluators on premise for a minimum of 1 1/2 hours (lunch) to a maximum of 3 hours (fine dining restaurant). A copy of your sequence of service would be helpful, but is not required. Copies of menus would also be helpful. Our goal is to evaluate customer service, menu, food presentation, decor, cleanliness and salesmanship.
REPORT FEE plus travel, food, beverage and gratuity
COMBINATION BAR & DINING MYSTERY SHOPPERS
Evaluators on premise for a minimum of three hours. Same requirements and goals as mentioned above.
REPORT FEE plus travel, food, beverage and gratuity
HOTEL GUEST QUALITY ASSURANCE REPORT
Evaluators are overnight hotel guests. The follow-up report details reservations procedures, building exterior and parking lot, check-in, baggage handling, room and amenities, one bar, one restaurant, one housekeeping request, gift shop, random personnel encounters, room service breakfast, check-out and any other specific quality checks requested.
REPORT FEE plus room, travel, food, beverage and gratuity.
Now, compare this to the cost of One Free Drink or One Missed Sales Opportunity, Per shift, Per Employee, Every Day for a Year
$8.00 x 3 shifts x 6 x 365 days = $52,560
So, when you are ready to ensure that you are maximizing your sales opportunities and that every drink is being paid for, call Linda Lipsky Restaurant Consultants, Inc. at (877)425-FOOD (3663), or in PA at (610) 325-3663.